We have a nice juicy feature in April’s edition of Research Magazine! Entitled The Sweet Smell of Success the piece is a case study about our work with Axe/Lynx on Twist, the fragrance that changes. Written by Face Managing Director Job Muscroft the article explains the inner workings of the Twist project and the importance of involving consumers in the marketing process.
It can be found on page 32 & 33 of this months Research Magazine.
[...] This post was mentioned on Twitter by Face Agency. Face Agency said: Oh Hay! We're in Research Magainzine, a nice feature all about Axe Twist written by @jobmuscroft http://ow.ly/1ypjD [...]
Just to let your blog readers know that an online version of the article will appear on our website on the last week of April.
Will tweet a link when its live.
Brian Tarran
News editor
Research Magazine
@researchlive
Thanks Brian we look forward to seeing it!