Last week inaugural WOM UK Thought Leaders event kicked off with a bang with Emanuel Rosen’s presentation The Anatomy of Buzz Revisited: Lessons in Word of Mouth Marketing and 100 WOM practitioners, marketing agencies, brands, academics and curious individuals.
Emanuel Rosen: The Anatomy of Buzz for WOM UK Oct 09
View more presentations from WOM UK.
The video of the session will be uploaded in the next days on the WOM UK blog. Same for the news about the upcoming November Thought Leaders session that will feature Dr Martin Oetting, Chief Research Director at European WOM marketing network trnd, presenting his doctoral dissertation on ‘The Ripple Effect’ – how companies can spread WOM by treating their customers like their best employees. Watch this space.
