Our Work

Mindbubble gave us the ability to work at a very in-depth level with our consumers in China, France and Brazil in a fraction of the time it would have taken using offline methodology. Unilever CMI

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Axe: Project Bunny

Axe: Project Bunny

Face has helped Axe to co-create the new Axe Variant to be launched in 2010.  Co-creation project with Axe profile consumers from UK, US and LATAM hosted in New York. Working with the Brand & CMI team from Axe & BBH New York, consumers created 4 concepts included everything from insight, look & feel to ad ideas

Output: The winning co-created concept is being developed ready for launch in 2010.

Testimonial

"Face's Co-creation process enabled the Axe global stakeholder team to collaborate directly with our consumers to generate some ground breaking NPD concepts. Following global testing a winning route is now being developed for launch in 2010. I would definitely recommend Face for new project development projects" Senior Brand Manager Axe